
The Practice says that there is a method and approach, a way, to do the work you want to do. There are no guarantees that come with it. It might not change the people, you seek to change. It might not earn you a dollar. It might not get you applause. It might not work but will always work better than anything else you can do. The practice will help you to get unstuck and find the courage to make and share creative work. Seth Godin insists that writer’s blog is a myth and that Consistency is more important than authenticity and experiencing that imposter syndrome is a sign you are a well adjusted human. Most of all he shows you what it takes to turn your passion from a private distraction to a productive contribution, the one you have been seeking to share all along. (from the interview in Behind the Brand )