This was the first time in my life when I had the details of the Summit on an App in my mobile handset. This was the first Digital Marketing Summit in Sudan held at hotel Corinthia on 14-15 Feb’16. Hats off to my friend Saif Lutfi and his Consultancy Centre who organized the Summit. There were key note addresses, panel discussions and workshops on various aspects of Digital Marketing. The topics ranged from social media strategies, content, tactics and measurement; mobile apps and money and Internet Banking covering issues related to regulations and e-commerce.
Speakers came from all over the globe and were specialists in their respective fields.I now have understood the power of social media in business. One needs to have a well thought of social media strategy and different contents and tactics are used for different platforms, and the content is created to link between business,brands and benefits. There must have been more than 200 participants from almost every walk of life. There were Doctors, Pharmacists, Engineers, Bankers, Mobile phone service providers and all those who are involved with Digital Marketing.I have now connected with almost all the speakers on Facebook, Tweeter, LinkedIn and I also hope that this blog will be read by them.